One of the most common questions we get from new clients is, “Should we have a newsletter?” The answer is (probably) yes. So, should your practice have a newsletter? The answer is also (probably)
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The dawn of a new era has arrived: mobile has finally overtaken desktop as the primary way people access the web. In this podcast, we discuss how a bad mobile website can hurt your clinic
To many doctors and practice managers, search engine optimization (SEO) may seem like a complicated technical term reserved for computer geeks and web hackers. How could it have anything to do with the success
We know, we know: the thought of updating your LinkedIn profile makes you groan / sigh / scream; or maybe you even shake in your boots when asked to reassess your LinkedIn connections (like Corey,
You’ve probably heard all about the importance of search engine optimization (SEO) in today’s digital landscape, right? But did you know that Google has a local search algorithm that directly impacts where you rank on
Did you know there’s a tool to make Facebook advertising even more effective? Sure, you might boost a post here and there, but if you aren’t set up on Facebook Business Manager you’re missing
Remember when posts from your practice’s Facebook page were able to reach your entire audience with ease? ...Yeah, not so much anymore. In fact, in a recent study from Edgerank Checker, they reported that between
The holidays aren’t just about turkeys and candy canes. In most medical practices, they also represent a time of year to theme your marketing efforts and firmly plant the office staff and doctors as a
Everyone is guilty of getting caught up in the day-to-day grind, right? We have so much to do and so little time to do it. Sometimes, successful marketing is just about going above and beyond
Employees are some of your most valuable marketing tools, but odds are you aren’t using them to their full marketing capacity. Your employees have the first and last contact with patients, and more often than