Do you rely on outside teams, vendors or contractors to help your practice’s marketing machine run? We all work with some rotating cast of designers, printers, promotional product reps, digital advertising agencies, and on and
As more patients flock to social media and online reputation sites like Vitals.com and Healthgrades.com to publicly air their grievances, how can your practice turn these potential negative customer service interactions into positives for future
Do you want to grow your medical practice easier, faster and more effectively? How can you, as a medical practice administrator, a physician managing your own clinic or a medical marketing professional, engage potential
Yelp is great for finding a yummy sushi place, but it’s a challenging, unintuitive space when it comes to monitoring and controlling your physician’s online reputation. In this episode, we share 10 of the common
You never think it can happen to you, your office, or your employees. Although you can never expect when a crisis situation will arise, you can at least be prepared when it does with our
Healthgrades is one of the largest online reputation management (ORM) websites with information on more than 3 million U.S. healthcare providers and over a million daily visitors. Recently, the ORM giant has announced several key
Let’s face it. Millennials are taking over the world. As Baby Boomers continue to retire, they are being replaced by millennials. In the workplace, priorities, ethics and motivations are changing as this new generation
Is your patient top-of-mind in your marketing strategy? They should be. Having a patient-first marketing strategy, something we have been championing since 2006, can help drive ROI, reduce time spent on marketing planning and provide
Zika. HIV. A potential cure for baldness (especially appealing to one of our hosts). These medical alerts and updates are all over the news, so how can you position yourself as a local expert to
Do you want to know how to improve physician referral marketing efforts for your medical practice? Many specialists face a crowded market, and primary care groups are getting direct competition from retail clinics. Phone book
