In this episode of the DrMarketingTips Podcast, Jennifer and Corey share their can’t-miss 2022 healthcare marketing trends and predictions. The trends and predictions discussed, in no particular order, are: Video continues to be THE
Why does your Google Business Profile matter? How can you make your practice stand out on Google search? How will you achieve a competitive advantage by updating your Google Business Profile? Increasingly, the competitive
As of December 2, 2021, you can now list languages and accepted insurances on your respective Google Business profiles. It’s a big deal (and it might be a lot of work depending on how
Insight Marketing Group President Jennifer Thompson has joined the Healthcare Leadership Podcast as the show’s co-host to deliver her unique perspective of marketing thought leadership to the medical community. Alongside host John Ellis, principal
We recently launched an email automation series for a plastic surgery client and it did so well we had to devote an episode to it. Did you know email generates $42 for every $1
Your practice’s responsiveness to employee feedback may lead to higher retention rates, improved productivity, better patient care, and higher employee morale. Sounds pretty great, right? Surveying your team will help you set benchmarks for
Do you know how much ROI your social media is honestly generating? If you’re like most medical marketers, you’re probably thinking, “Maybe? Sorta?” Don’t worry, attribution of social media is tricky. In this episode
In September we attended the 2021 Traffic & Conversion Summit to hear firsthand what some of the leaders in digital marketing are doing to deliver for their clients across all industries. With planning and
At their annual Worldwide Developer Conference (WWDC), Apple announced several privacy-related changes to their software that will continue changing marketing for medical practices in the foreseeable future. In this episode of the DrMarketingTips Podcast,
What is Apple Changing? What Needs to be Done on Facebook? Will This Affect My Ad Performance? With the new iOS 14.5 update for iPhones, Apple intends to change the way users share private
