Part of the “new normal” for medical practices means adapting and finding new ways to thrive. Prior to the COVID-19 pandemic, patient experience was a key focus for many practices; but it was, understandably,
In this episode of the DrMarketingTips Podcast, Jennifer sits down with Dr. Barbara Hales to discuss her secrets for successful marketing. Tune in to discover: The #1 mistake practices are making on social media
Having a well-designed public relations strategy can quickly establish your practice’s expertise with local referring physicians and with potential patients. In this article we’ll outline and dig deeper into 5 public relations strategies for
Doctors and practice managers can easily have a competitive advantage if they know how to build relationships with their local television stations to send out their marketing messages. When adding new physicians, offering unique
How should medical practice marketing change during a global pandemic? This article will share tips on how to improve the patient experience during COVID-19, what adjustments should be made to messaging on social media
Isaiah Douglass, MBA, CFP®, the host of The Veterinarian Success Podcast, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss how veterinary practices need to think about marketing in today's
Neil Howard, the host of Health Professional Radio, featured marketing expert and president of Insight Marketing Group, Jennifer Thompson, to discuss marketing in healthcare. Since 2006, Thompson and her team have been providing full-service
Russ and Randy, the founders of Healthcare and Medical Internet podcast, featured marketing expert and president of Insight Marketing Group Jennifer Thompson recently on their show. Since 2006, Thompson and her team have been
As more physicians become telemedicine providers in response to changing needs and demands of patients, it’s important to remember that patient experience matters even when patients aren’t in the office. So, let’s explore the
In this post we'll break down the top 10 strategies, tools and trends to grow your practice in 2020 and advance marketing and operations to a whole new level. The healthcare industry has been
