Ep. 140 | How to Make Online Reviews Work for You and Stay Ahead of the Competition

In this episode, we’ll discuss how to make online reviews work for you and share a few examples of what medical practices just like yours are doing to stay ahead of the curve.

We talk about ORM (online reputation management) quite a bit if you haven’t noticed by now.

There’s a reason for that.

In today’s digital age of self-referrals, prospective patients are going online to look for the most highly-rated physicians in their neighborhoods. According to recent surveys, 92% of people use online reviews before they make a purchase or service decision. That’s huge.

Patients are using star-ratings to determine care without digging much deeper into patient outcomes or your education and background. In other words, today’s medical practices can no longer afford to ignore this crucial element of online marketing, and that’s why we discuss it so much.

To today’s tech-savvy consumers (i.e. patients), online reviews matter, whether it’s for buying a new pair of shoes, going out for dinner, or for spinal surgery. Being proactive in dealing with ORM now will pay great dividends for your practice down the road.

Tune in to Discover:

  • How to make online reviews work for you
  • Why having a proactive ORM strategy is vital to the sustained success of your practice
  • What works and what doesn’t with ORM today
  • How to filter, manage, and resolve negative reviews
  • Ways ORM can help improve employee performance and boost morale
  • Significant ORM trends to keep on the radar
  • Takeaways you can put to work in your practice right now

Subscribing and Rating Our Podcast

If you like what you heard, please take a few seconds and subscribe, rate and review our show on iTunes. Here’s how:

Subscribe

To subscribe, click this link to open iTunes on your computer or press the green “Subscribe” button under the podcast player on this page just above this message. Once you’re in iTunes, you’ll find a “Subscribe” button as denoted by the (1) on the image below. After you’re subscribed, click the “Ratings and Reviews” button (2).

Dr-Marketing-Tips-Podcast-1

Ratings and Reviews

To leave us a rating and review, select the “Ratings and Reviews” button referenced above (2). Once there, select a star rating for the show (3) and leave your brief review (4).

Dr-Marketing-Tips-Podcast-2

Thank You for Your Support.

Need Help Marketing Your Medical Practice?
2017-10-09T12:35:29+00:00